Mediamatic presents a 2-day workshop on social tagging, or
MOBTAGGING. Mobtagging is what happens when users freely apply and exchange labels (metadata) to online information. This non-hierarchical method of structuring information is rapidly spreading over the web, with Flickr.com, Del.icio.us and Technorati as most famous examples. It gives users the possibility to specify, index and search information on their own terms.
During this workshop we will analyse the inner workings and the social effects of mobtagging. How is social tagging changing the structure of (online) information, and our relation to it? For which usergroups and what type of information is Mobtagging rewarding? What roles does Mobtagging play next to more traditional ways of indexing information?
This workshop is designed for bloggers, webmasters, artists and theorists; people with a practical as well as a theoretical interest in Mobtagging. Four cutting-edge speakers (see below) introduce various concepts and practises of social tagging, and assist the participants with the (re)design and evaluation of their own Mobtagging scenario's or applications.
Ulla-Maaria Mutanen (Finland)
Ulla-Maaria currently studies the interface between industrial design and engineering at the Center for Activity Theory and Developmental Work Research in Helsinki. On her weblog Hobbyprincess.com she frequently writes about relationships between web resources and adding webstructures. She invented the idea (and software) of the ThingLink, a unique identifier that works as a link between things.
Jyri Engeström (Finland)
As a PhD student at the Department of Organisation, Work & Technology at the Lancaster University Management School, Jyri is interested in the relationship between technical innovation and organizational transformation. He also is co-founder of Aula (www.aula.cc), a collective of creative minds who design and use mobile media to flock and blog, socialize and collaborate in geographic and virtual places simultaneously.
Duncan Speakman (UK)
Duncan is a sound and video artist, and initiator of the first European videoblogging conference. He will zoom in on social tagging as the main structuring principle of video blogs.
With reservation: Timo Arnall (Norway)
Oslo-based designer and teacher Timo Arnall focuses on practices around ubiquitous computing in urban space, and continously keeps an eye out for potential interactions with objects and city spaces through mobile devices. His former research on flyposting and stickering in public space sought design strategies for combining physical marking and digital spatial annotation. He will touch upon the practice of applying metadata to physical objects, for instance through RFID.
The participation fee is EUR 300 (ex. VAT). For more information, questions or registration surf to
www.mediamatic.net/mobtagging. You can also mail to
workshops@mediamatic.nl, or call Klaas Kuitenbrouwer: +31 20 6389901.