Amsterdam, 6 maart 2007 – Tridion, marktleider in Europa op het gebied van krachtige contentmanagement software voor zakelijke communicatieoplossingen, maakt vandaag bekend dat de organisatie een ‘positive rating’ heeft ontvangen voor Web Content Management van de vooraanstaande industry analist Gartner. In het Gartner rapport “MarketScope for Web Content Management, 2007” worden 14 leveranciers geëvalueerd.
Gartner bestempelt alleen organisaties als ‘positief’, indien zij “sterk zijn op meerdere terreinen en groot genoeg zijn om een groeistrategie te ondersteunen op een aanzienlijk marktdomein”. Gartner raadt “potentiële klanten aan de betreffende leverancier op de shortlist te zetten om tegemoet te komen aan hun specifieke behoeften.”
Hieronder vindt u het volledige Engelstalige persbericht.
“Positive” rating in Leading Analyst Firm’s Report
Amsterdam, March 6, 2007 - Tridion, today announced that it has received a "Positive"” rating for Web Content Management from leading industry analyst firm, Gartner, Inc. 14 vendors were evaluated in Gartner’s “MarketScope for Web Content Management, 2007”*.
Referring to the WCM market, the report cites: “the technology is becoming interesting again, and the sector is enjoying double-digit growth. WCM specialists, and the WCM leaders among ECM vendors, have adopted a Web-facing application/solution strategy to differentiate WCM from other parts of the ECM suite. They are focusing their development and marketing of front-end functions such as deployment, site management, analytics and personalization.” The report also notes that, “Increasingly, however, "user" means the Web-site visitor, the content's ultimate
audience. And with that user now a participant as well as a reader, business units are looking to their WCM systems to enable high level external processes such as marketing, customer support and relationship management on external sites internal processes like training, collaboration and employee self-service, and Web-centric processes such as advertisement insertion and search engine optimization.”
“We think Gartner’s Positive rating of Tridion validates the impressive growth and momentum we have achieved as a company in the last year, from the establishment of our US headquarters in New York to the addition of many high profile brands to our customer roster, said Erik Aeyelts Averink, President Products & Solutions, of Tridion. “We believe our focus on enabling organizations to deliver consistent, interactive and highly targeted customer experiences in multiple languages across multiple Web sites and channels is very much in line with the key market trends outlined by Gartner in the report”
Gartner gives a “Positive” rating to a company that “is strong in multiple areas, and is large enough to sustain a strategy for growth across a substantial market domain,” and states that “Potential customers should shortlist the vendor to meet their specific needs.”
The MarketScope is copyrighted January 30, 2007 by Gartner, Inc. and is reused with permission. The MarketScope is an evaluation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the MarketScope, and does not advise technology users to select only those vendors with the highest rating. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
About Gartner
Gartner, Inc. (NYSE: IT) delivers the technology-related insight necessary for its clients to make the right decisions, every day. Gartner serves 10,000 organizations, including chief information officers and other senior IT executives in corporations and government agencies, as well as technology companies and the investment community. The Company consists of Gartner Research, Gartner Executive Programs, Gartner Consulting and Gartner Events. Founded in 1979, Gartner is headquartered in Stamford, Connecticut, U.S.A., and has 3,700 associates, including 1,200 research analysts and consultants in 75 countries worldwide. For more information, visit
www.gartner.com.
* Gartner, Inc. “Market Scope for Web Content Management, 2007”, by Lou Latham, January 30, 2007.
Over Tridion
Tridion is marktleider in Europa op het gebied van krachtige contentmanagement software voor zakelijke communicatieoplossingen. Tridions geavanceerde oplossing, Tridion R5, maakt een geïntegreerde aanpak mogelijk van alle bedrijfsinformatie en content. De unieke ‘single-sourcing’- en ‘blueprint management’-functionaliteit van Tridion biedt bedrijven een snelle en hoge return on investment op hun complexe content management infrastructuren.
Momenteel hanteren wereldwijd meer dan 24.000 gebruikers Tridion om altijd en overal de juiste webcontent te creëren, controleren, beheren en publiceren in diverse talen en voor verschillende doelgroepen.
Tot de klanten van Tridion behoren multinationals als ABN Amro, Alcatel, Akzo Nobel, Carrefour, Deutsche Telekom, Honda, ING, KLM, Scania en Unilever. Het hoofdkantoor van Tridion is gevestigd in Amsterdam. Het bedrijf is verder aanwezig in de Verenigde Staten, het Verenigd Koninkrijk, Frankrijk, Zweden en België. Daarnaast werkt Tridion samen met resellers in de rest van Europa, Midden-Oosten en Australië. Meer informatie kunt u vinden op
www.tridion.nl.
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