SAN JOSE, Calif. USA, November 19, 2002 -- Phoenix Technologies Ltd. (Nasdaq: PTEC), for more than two decades the company behind the global software standard at the core of millions of PC systems and connected digital devices, has launched its Trusted Partner Network, a strategy to support aggressive channel sales worldwide. The goals are three-fold – to build a channel organization that can resell and consult on a full range of products and services for enterprise customers; to cultivate strategic relationships that enable complete and compatible solutions for enterprise customers; and to create technical partnerships that enable Phoenix to anticipate and meet market demands and industry standards.
“Our Trusted Partner Network is a key element to support our channel partners’ success,” said David L. Gibbs, Senior Vice President of Global Sales and Support for Phoenix. “The program will help our partners take advantage of emerging market segments and to link with customers for our FirstWareTM, FirstBIOSTM, Security, and Information Appliance product lines. In turn, these products bring value to our partners by ensuring solution differentiation in their marketplaces. Phoenix will be vigorously advancing our products as we build stronger channel partnerships.”
Phoenix Technologies Trusted Partner Network is open to system builders, resellers, consultants, integrators, influencers, OEMs, and strategic alliances. The company is at the core of technology to activate, secure, recover, and connect PCs and digital devices.
“For several years, Phoenix products have been an essential part of our plan to build a distribution line for system software, together with the necessary support and engineering services,” said Konrad Löckler, Line Manager System Software of MSC Vertriebs GmbH, a leading European high-tech distributor headquartered in Germany. “European developers could stay on top of technological trends with new Phoenix products, and we see many opportunities for our company to gain new customers.”
Softex, a leading Texas-based provider of system software products and services, has also carried Phoenix products for several years. “Our relationship with Phoenix has helped us enter new markets, become an extension of our customers’ engineering teams, and build a profitable business,” said Apurva Bhansali, Softex CEO. “Phoenix already has the best BIOS solutions in the industry, which gives our company added value. The new Trusted Partner Network will help us create broader and deeper relationships with hardware, software and database providers.”
About Phoenix
Founded in 1979, Phoenix Technologies (NASDAQ: PTEC) is a global leader in device-enabling and management software products for PCs and other connected digital devices. Phoenix FirstWareTM family of “instant on” software activates, secures, connects, and recovers digital devices and is designed into many millions of industry standard desktop, notebook, server, and information appliance systems sold annually. This enables Phoenix customers – specifiers, developers, and manufacturers of user-driven microprocessor systems – to reduce costs and provide significant value-added features to their customers. Headquartered in San Jose, California, Phoenix Technologies has offices worldwide.
For more information about Phoenix Technologies, visit our website at http://www.phoenix.com/
Phoenix and Phoenix Technologies are registered trademarks of Phoenix Technologies. All other trademarks are the property of their respective owners.