The Adobe Online Marketing Suite, powered by Omniture, together with the Demdex data management platform, delivers an industry leading audience optimization solution for publishers and advertisers
SAN JOSE, Calif. — Jan. 18, 2011 — Adobe Systems Incorporated (Nasdaq:ADBE) today announced it has acquired privately held Demdex, a leading data management platform company. The global online advertising spend is a large and growing market and is projected to reach $109 billion in 2013* as online advertising becomes an increasingly strate..
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