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Nielsen N.V. (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content — video, audio and text — is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement.

By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world’s population.


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Laatste persberichten  
7 nov 2017 Nielsen Digital Ad Ratings Nu Beschikbaar in Nederland

20 jan 2016 Nieuwe technologie biedt consumenten wereldwijd meer toegang tot onbegrensd shoppen

18 jan 2016 Nielsen gaat samenwerken met ResponseTek om organisaties te helpen bij de overgang naar de ‘beleveniseconomie’
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Marcommit is hét full service B2B marketing bureau van Nederland! Wij helpen jouw bedrijf met offline en online marketing campagnes die écht werken.
 
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